Thursday, November 13, 2008

Phenomenon and Benefits

Blogging is the new and future platform for instant publishing, but it is not alien technology. Blogs are fast, simple and streamlined web pages that funnel your thoughts and work to the web as quickly as you can type. What makes a webpage is the format and the frequency of updates. (Stone 2002)

The size of the blogosphere has doubled every five months over the last year and a half, according to blog analysis firm Technorati. Over that time, blogs have gone from being a word that sounded insulting to an online trend embraced even by a sexagenarian Massachusetts senator running for president. Given the frenetic pace of that growth, data charting the blog phenomenon have been vigorously consumed, and in some cases contradictory.

According to David Sifry, Technorati's chief executive, the current number of blogs is not over 8 times bigger than the 500, 000 blogs measured in June 2003. Pew Internet & American Life reports a new weblog is created every 5.8 seconds and that means, up to 15, 000 new blogs are created every single day.

Below is the size of the current blogosphere that was tracked by Technorati:


(Source: technorati.com)


To find some blogs yourself, you can simply do a web search using blogs as the search words. You're likely to run into a lot of stories about blogs and some technically oriented blogs before you find personal and otherwise, blogs. (Smith and Bebak 2006)

As shown in Blogging- The Phenomenon, there are two types of blogs which are text based and other media.

Blogging is extremely common in Malaysia, whether it is a political blog or personal blog.

According to Sabahan.com,
  • 28% of the Malaysian Top 50 bloggers write about personal stuff.
  • 16% write about politics.
  • 16% write about technology.
These are the top 10 blogs that are most visited in Malaysia:


No Blog Title Category
1 kennysia.com Personal
2 SapiensBryan.com Technology
3 Hemmy.net Humor
4 JeffOoi.com Screenshot Politics
5 LiewCF.com Technology
6 Yasmin The Story Teller Entertainment
7 Afdlin Shauki Entertainment
8 PaulTan.Org Auto
9 Alex Allied Personal
10 Rocky’s Bru Politics





(Source: kennysia.com)


(Source: sapiensbryan.com)

Whereas in Europe, blogging is not as popular as compared to Asia & Malaysia. However, the readership of blogs in Europe is catching up with the US, but the most popular blogs are still dominated by Americans, according to new research which compares bloggers of different nationalities. (Mackenzie 2006)

These are the top 10 blogs that are most visited in Europe:


No


Blog name
Country
1


Adverblog
ITALY
2


Adland
SWEDEN
3


I believe in adv
ITALY
4


Niche Marketing
POLAND
5


Adverbox
ITALY
6


Russell Davies
ENGLAND
7


David Airey
SCOTLAND
8


Osocio
HOLLAND
9


Marketing & Strategy
Innovation Blog

BELGIUM
10


Blogstorm
ENGLAND



References

Smith B.E., Bebak A., 2006,
Creating Web Pages for Dummies, For Dummies.

Blog catalog, Personal blogs, viewed 13th November 2008.
http://www.blogcatalog.com/directory/personal

Mackenzie K., 2006, Europen bloggers find their voice, viewed 13th November 2008.
http://search.ft.com/ftArticle?queryText=European+bloggers+find+their+voice&y=1&aje=true&x=9&id=061010001665&ct=0

Burcher N., 2008, Ad Age Power 150 - ranking of the top European blogs, viewed 13th November 2008.
http://www.nickburcher.com/2008/07/ad-age-power-150-ranking-of-top.html

Gaman, 2007, 50 Most Influential Blogs in Malaysia, viewed 13th November 2008.
http://www.sabahan.com/2007/02/06/50-most-influential-blogs-in-malaysia/

McGann R., 2004, The Blogosphere by the Numbers, viewed 13th November 2008.
http://www.clickz.com/showPage.html?page=3438891

About Us, 2008, Technorati Media, viewed 13th November 2008.
http://technoratimedia.com/about/

No comments: